Sitebase
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Analytics

Sitebase counts the visitors and pageviews of every website you connect. No cookies, no consent banner, nothing stored in your visitors' browsers.

Setting it up

Open a website in the dashboard and switch to its Analytics tab. Before any data arrives it shows your tracking snippet — one script tag to add to every page of your site (in the <head> or before </body>): 

<script async crossorigin="anonymous" src="https://sitebase.dev/embed.js" data-sitebase-site="sb_9956592511db47e1ad398ff1"></script>

The data-sitebase-site key identifies your website. Two shortcuts worth knowing:

  • Pages that embed a Sitebase feature already report pageviews. The embed script doubles as the tracker, so a page with a waiting list or testimonials wall on it doesn't need the analytics snippet too.
  • Single-page apps work out of the box. Client-side navigations (pushState and back/forward) are counted as pageviews automatically.

Visit your site after installing and the first numbers appear within seconds.

The Analytics tab of a website with visitor metrics, a range selector, and a visitors chart

What you see

The website's Dashboard tab (and the overview homepage) shows the headline: unique visitors and pageviews over the last 30 days, with a visitors-per-day chart. The Analytics tab is the full report, switchable between the last 7 days, the last 30 days, and a 12-month view:

  • Unique visitors, pageviews, bounce rate, visit duration — the headline metrics.
  • Visitors over time — a per-day chart for the selected range.
  • Top pages — which pages people actually visit.
  • Sources — where visits come from: search engines and social networks get friendly names (Google, X, Hacker News…), and links tagged with utm_source, source or ref query parameters are attributed to that tag.
  • Countries, devices, browsers, operating systems — who your visitors are.
Analytics breakdowns: top pages, sources, countries, and devices

Data retention

Sitebase keeps analytics at two levels of detail:

  • Per-visit detail for 30 days. Everything the breakdowns are built from — pages, sources, countries, devices, browsers, operating systems — is kept for the last 30 days, then deleted.
  • Daily totals long-term. Visitors, pageviews, visits, bounce rate and visit duration are summarized per day and kept, so the 12-month view always shows how your traffic evolved.

This keeps the analytics fast and is a deliberate privacy choice: visitor-level data doesn't pile up forever. Sitebase analytics is the built-in pulse of your website, not a full historical archive — if you need deep, unlimited-history analysis, pair it with a dedicated tool like Plausible or Fathom; the tracking snippets coexist happily.

How visitors are counted, and privacy

The design follows Plausible Analytics, the reference for privacy-first web analytics. The tracker stores nothing in the browser — no cookies, no localStorage, no fingerprinting. Each pageview is attributed to a visitor by hashing the visitor's IP address and browser together with a random salt that changes every day and is then deleted: the same person counts once per day, the raw IP is never stored, and yesterday's hashes can never be linked back to anyone.

A visit (or session) groups pageviews from one visitor with less than 30 minutes of inactivity between them. A visit that sees a single page counts as a bounce. Known bots and crawlers are filtered out before anything is stored.

To exclude your own visits while you work on your site, run localStorage.sitebase_ignore = "true" in your browser's console on your site — that browser stops being counted.

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